How to launch a killer personal brand

This video in Brand bootcamp is about setting up your personal brand for success.

What is a personal brand and who is it for?

You don’t just need to be a Youtube star or best-selling author to have one, today personal brands are important in everyday business especially now that work as we traditionally know it has changed – your digital reputation is in your hands and it can even help you in building your career.

A personal brand is a visual identity that expresses YOU in an original and 100% ownable way. Your personal brand should be as unique as your fingerprint.

This video takes you through the following steps in building a personal brand:

  1. Assess Your Personality
  2. Create Brand Identity
  3. Get Photography
  4. Plan Your Personal Website
  5. Create a Brand Package
  6. Have Consistent Brand Assets
  7. Share Your Brand